Marketing Your Brand in Style | October 2024
As Milan Kundera’s Life is Elsewhere says, real life is elsewhere…life is an endless search for meaning.
As Milan Kundera’s Life is Elsewhere says, real life is elsewhere…life is an endless search for meaning.
Apparently, gelato shops in China have been inspired by the popular Punk wellness trend. A gelato shop called Zhongyaotang (忠曜堂) launched a series of 'herbal medicinal ice cream.'
In product marketing campaigns, scenarios should always precede product features, and customer's developed desire of the product will eventually influence their purchase decision.
In future, all brands will be lifestyle brands, and all marketing will be lifestyle brands marketing.
Have you been following 2024 Paris Olympics? Which brand appeared in the Olympics caught your eyes?
Black Myth: Wukong, the game based on a piece of literature known by every Chinese, has become an instant global hit since its release on 19 August 2024, and its popularity continues to grow.
"Spend money solely for higher ROI” has become the common sense
Among all sports brands, Nike’s marketing campaigns in 2024 Paris Olympic stood out. It’s memorable phrase “想带走的巴黎纪念品 只有奖牌” (There’s only...
Paris Olympics 2024 has clearly created an arena for global brands out of its racing courses and stadium.
How to grab the chance for your brand in 2024, a big year for sports marketing?
