AI and Marketing: the Two Sides of the Story | November 2024
Apple has always been a master of creative advertising. However, its ads on Apple Intelligence released from the beginning of the month seems stumbled again, after the failure of iPad Pro ad earlier this year.
Why does Apple keep messing up ads on their AI products? Is it really that hard to promote AI products?
Can AI Search Engine Overtake Google in Search Marketing?
If we were to select the crown jewel of the internet industry, in both eastern and western worlds, Baidu and Google have almost occupied the iron throne respectively for over two decades due to their search engines.
However, with the rise of generative artificial intelligence (GenAI), the search engine arena has been reignited with competition.
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Punk Wellness: Ice Cream with Traditional Chinese herbs
Apparently, gelato shops in China have been inspired by the popular Punk wellness trend. A gelato shop called Zhongyaotang (忠曜堂) launched a series of ‘herbal medicinal ice cream.’
A double-scoop of traditional Chinese herb flavored ice cream in Zhongyaotang sells at ¥ 38. Despite the high price, it is often sold out.
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